News & Events
STACEY COCHRAN OF THE ARTIST'S CRAFT INTERVIEWED US IN SEPTEMBER
FOR RALEIGH, NORTH CAROLINA'S TIME WARNER.

FROM THE IDAHO STATE
JOURNAL BUSINESS BLOG, AUGUST 12, 2007
So, Tobin and I just found out
that we will be teaching a class at Idaho State University’s Continuing Education this fall. It has been in the works since we published the book, but it’s official! We will be instructors.
This is the listing from the
Continuing Education brochure:
CYBER GOLD: HOW TO START YOUR
OWN HOME BASED INTERNET BUSINESS * ISU
Credit Available!
( EXTL498P – 111050 or EXTL498P – 111068 )
Start up your own business for
less than $500! This practical, hands-on class will provide you with a step-by-step
guide for building your own online business. You’ll gain expert advice
and learn valuable secrets that will save you thousands in start-up costs. From
taking care of your business license to creation of your business identity, you’ll leave the class with a fully deployable
online business ready to roll. Textbook included with workshop fee.
Tuesdays & Thursdays: October
2 – November 20 (no class 11/22) * Session I: 4-6pm Session II: 6-8pm *
CE Workshop Fee: $145 * Cost:
$50/Credit Additional Start-Up Costs Required
* ISU Continuing Education Room 238
* Instructors: Pam Mosbrucker & Tobin Alder
If you’d like to take this
class, you can find more information on ISU’s Continuing Education website, http://classes.isu.edu/fall/x98P.shtml
The textbook will be “Cyber Gold: A Guidebook on How to Start Your Own Home Based Internet Business,
Build an E-Commerce Website, and Strategies for Making Money Online,” ISBN: 1430329513, and can be purchased locally
where books are sold or on Amazon, which offers free shipping.
It
should be a great class and Tobin and I are so excited to be able to share our book with those of you who participate. We promise that you won’t be disappointed!
-Pam
Mosbrucker
FROM THE IDAHO EXAMINER, JULY
4, 2007
"AUTHORS OF CYBER
GOLD TO SPEAK AT MARSHALL PUBLIC
LIBRARY" Event Scheduled for July 14, 2007
Local authors Pam Mosbrucker and Tobin Alder
will be at the Marshall Public Library, 113 South Garfield Avenue on Saturday, July 14, 2007 at 2:00 p.m. to talk about their
new book, "Cyber Gold."
Pam and Tobin, both graduates of Idaho State
University, are committed and enthusiastic about promoting their step by step process for building an online business. Their
book, Cyber Gold, is actually five books in one, including tools, resources and real life experiences and examples.
So come in, take advantage of the Library’s
air conditioning on a hot and sizzling Saturday afternoon and listen to this free presentation on how to start your own internet
business!
Contact Ann Mercaldo at the Marshall Public Library
at 232-1263, ext. 39 for more information. http://www.idahoexaminer.com/local/5074/authors-of-cyber-gold-to-speak-at-marshall-public-library
FROM THE IDAHO STATE
JOURNAL, JUNE 26, 2007
"Cyber Entrepreneurs: Business Partners Write Book to Help Neophytes Avoid Pitfalls Online."
By Diantha Levitt
For the Journal
Pocatello – While some
recent college graduates are still wondering what to do with their lives, Idaho State University alumnus Pam Mosbrucker has
published a book with her business partner, (also an ISU alumnus) Tobin Alder, five months after leaving ISU.
The book, “Cyber Gold:
A Guidebook on How to Start Your Own Home Based Internet Business, Build an E-Commerce Website, & Strategies for Making
Money Online,” was published this April and has already done well on Amazon.com, said Alder.
“Cyber Gold” has
information from search engine optimization techniques to HTML, to how to start a business and build your website.
Alder said that most books only
give readers a part of what they offer and 98 percent of the time the information won’t even be up to date.
“Mostly, we just want the
truth out there,” Mosbrucker said, “because a lot of what we found in doing research for this was just shady answers,
a lot of lies, no one would give you the full truth about building a website or search engine optimization.”
Mosbrucker said it bothers her
that the bigger computer and internet companies are ripping people off, and as a result cyber entrepreneurs are left in the
dark. “People can do it themselves,” Mosbrucker said, “they
just need a little instruction.”
The book is not going to make
anyone a millionaire overnight, Alder said.
“But it will start an alternate
income and if you have the right product, it can make you some serious money,” he said.
Mosbrucker and Alder own two
web businesses themselves: Shop Lizards (http://www.shoplizards.com) and Word Partners Ink (http://www.wordpartnersink.com).
It was an ironic boon to them
when one of their sites contracted a virus and they had to rebuild it from scratch.
Rebuilding the site helped them
to remember little important steps that they had forgotten, which helped to make the book more complete.
“There isn’t a dot
or a word or a color that we didn’t put in there ourselves,” Alder said.
Mosbrucker and Alder might get
the chance to come back to ISU to teach a Continuing Education class on internet business this fall. They also plan on writing a book about how to get a book published and marketed.
Mosbrucker’s advice for
college students is to “do what you want to do, that is what I learned from school and how we made all of this possible. For every class and every assignment I tried to make it turn into something real in
the real world. I think if you can get your education in something that you really
want to do and then go for that once you’re out, that is the most important thing.”
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